Exhibit Packages

Eligibility

Eligibility to be an Exhibitor in this program is limited to companies that have a current partnership agreement in good standing with SAP. Companies that do not meet this criteria will require an explicit endorsement from SAP. In addition, all Exhibitors must be in good credit standing with SAP with no past due amounts. SAP reserves the right to reject or cancel any application/agreement to exhibit.

Exhibit Package Offering

Please see the overview of the SAP TechEd 2011 Las Vegas exhibit package offerings below. For more details of each package level, please see our Exhibit Packages document. Sybase partners are also invited to exhibit at the Pod level; please contact Katherine Soong for complete information.

View the complete SAP TechEd 2011 Las Vegas exhibit package offering

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Exhibit Packages at-a-Glance

Please see the overview of the SAP TechEd 2011 Las Vegas exhibit package offerings below. For more details of each package level, please see our Exhibit Packages document.

Package Components	Platinum	Gold Plus	Gold	Silver
Price — Early Bird — Paid before July 15	$45,000	$39,000	$29,000	$15,800
Price — Regular— Paid between July 16 and August 12	$50,000	$43,000	$33,000	$18,500
Space	20'x20'	10'x20' (for illustration only)	10'x20' (for illustration only)	10'x10' (for illustration only)
Extended Exhibit Hours		-	-	-
Celebration Evening Privileges		-	-	-
SAP TechEd Online Interview		-	-	-
Speaking Opportunity — Lecture Session			-	-
Expert Session in the SAP Networking Lounge				-
Customer Referral Program
Company Description — Maximum Word Count	125	100	100	100
Full Conference Registrations	6	4	4	2
Exhibits-Only Registrations	8	2	2	1
Turnkey Booth:	-
Booth Structure, Carpet, Chairs, Cleaning	-
Graphic Panels	-
Lead Retrieval Scanner and Display Monitor	-	2	2	1
Electric Drop and High-Speed Internet Connection	-	2	2	1

Assignment of Space / Payment Terms

The assignment of exhibitor space is determined by alphabetical order for all exhibitors who meet the deadlines outlined on the Exhibitor Application. Exhibitors will be positioned in alphabetical order in a serpentine manner in the exhibit hall. To be eligible for this positioning order, SAP must receive a signed and completed Exhibitor Agreement and full payment. The deadline for receipt of the Agreement and payment is August 12, 2011. Exhibitors whose signed Agreement and payment is received after August 12 and accepted by SAP will be assigned booth space based on availability. SAP retains the exclusive right to revise the exhibit hall floor plan and/or move exhibitors as necessary. All fees must be paid in full prior to set-up.

Note: Platinum and Pod Level exhibitors will be contacted individually for their exhibit space locations.

Exhibitor Responsibilities

Complete and submit all required documents by the respective deadlines
Register all company conference attendees, paying only for badges not included in the selected exhibit package
Book and pay for all hotel room reservations exclusively with one of the SAP TechEd 2011 conference hotels
Gold Plus, Gold, Silver and Pod level exhibitors are to provide final artwork for graphic panels. Exhibitor provides the artwork; Freeman produces the panels
Order and pay for all phone lines/calls, and audio-visual services (over and above display monitor(s) included in the exhibit package)
Manage shipping, drayage, set-up and teardown of your own hardware, etc.
Provide hardware, software, and technical support for product and/or service demonstration
Gold Plus, Gold, Silver and Pod level exhibitors must utilize the booth components that are provided in the exhibit package and may not use their own banners, furniture, or exhibit components
Platinum level exhibitors are required to provide their own booth structure, AV, Internet, electrical, lead retrieval, etc.